Runaway June show that the beauty in life is found in its simplicity in the video for their latest single, “We Were Rich.” Like a photo album come to life, the clip was filmed in band member Natalie Stovall’s hometown of Columbia, Tenn., just outside of Nashville.
The country trio’s new music video opens with a shot of Stovall’s childhood home as two children run through a sprinkler, which is followed by clips of small-town life, backed by the trio singing alongside a two-lane country road, Stovall barefoot while playing fiddle. Quick shots of the local bowling alley, the church with red carpet floors that they reference in the lyrics, and a diner full of friendly faces scroll across the screen.
A welcome sign that describes Columbia as “The Dimple of the Universe” adds a unique element, as do shots of the Mule Day Queen and Court in front of the town hall. As the three singers play on a tire swing in the creek, they sing, “We didn’t have it all, but we all we thought we did / And Mama always said that we were blessed / And I believed her / Never thought the grass was greener / On the other side of our old chainlink fence / Yeah, we were rich.”
“The first time I saw our music video, I just started sobbing like a baby! I didn’t expect to get so emotional!” Stovall reflects in a press release. “I couldn’t think of a more perfect visual love letter to the town that made me who I am! And the fact that this is my first music video with Runaway June just makes it even more special.”
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